Be in charge of 7 business units in the Pacific Northwest of Mexico.
Direct the sale and marketing of steel and construction materials.
Make sales budgets and timely monitor the sales team's KPIs.
Prospect, visit and negotiate sales with clients.
Carry out continuous improvement of the sales area.

Prepare a strategic commercial plan in coordination with my team.
Coordinate and consolidate sales budgets by business unit and products.
Guarantee sales budgets and profit margin based on the commercial strategic plan.
Prospect, visit and negotiate sales with clients.
Interpret sales statistics and diagnose opportunity areas.

Ideate, develop and implement marketing campaigns.
Develop a strategic plan for online sales (e-commerce).
Monitor the competition in real time.
Prepare and implement operations and sales manual.

Generate sales budgets.
Supervise the marketing area.
Create and implement KPIs for the commercial area.
Prospect, visit and negotiate sales with clients.
Establish commercial alliances with other companies.

Prepare a strategic commercial plan in coordination with my team.
Guarantee sales budgets and profit margin and brand portfolio
Prospect, visit and negotiate sales with clients.
Interpret sales statistics and diagnose opportunity areas.
Create and implement commercial plans adhoc to the supervision area
Analyze, train and supervise distribution routes
Implementation of digital adoption strategies.