Responsibilities:
Led the integration and management of business partnerships in China, Taiwan, Singapore, Japan, and India for Reichenbacher and Hamuel brands, enhancing our presence in key industries across Central Asia-Pacific. Expanded sales network into Malaysia, South Korea, Thailand, Vietnam, Australia, and New Zealand.
Spearheaded digital marketing initiatives through professional webinars and articles during the COVID19, promoting our brand and concepts, and leading the digital engagement strategy.
Authored influential articles on industrial upgrading and smart manufacturing in line with 'One Belt, One Road' and 'Made in China 2025', contributing to thought leadership in the industry.
Published on automotive lightweight manufacturing and advanced machining, with several pieces included in the China Academy of Automotive Industry's study, establishing authority in the sector.
Achieved nearly 1 million EUR in sales during COVID19 and entered a key Eastern European supply chain. After COVID19, sales soared to over 12 million EUR, including equipment, parts, and services.
Secured a pivotal entry into Minth Group's European supply system, initiating comprehensive strategic cooperation, highlighting success in expanding strategic partnerships and market penetration.