March 2019 - Current, Country Manager,
Department of Region Emerging Europe,
"Alfred Kärcher SE & Co. KG", Germany
• Further support of the open subsidiaries - AK-BY, AK-AM, AK-GE, AK-MD, AK-KAZ ;
• Development of sales strategies for distribution channels;
• Main focus to the group of direct sales and dealer development;
• Negotiating and signing contracts with potential customers;
• Summarizing analytical information about competitors, developing and implementing effective countermeasures and promo activities;
• Organization of internal certification of partners (including mystery shoppers);
• Partner seminars, including direct sales of household and professional products;
• Main Project 2019 - opened new subsidiary in Armenia (Yerevan);
• Main Project 2020 - opening new subsidiary in Azerbaijan (Baku);
March 2018 – March 2019 - One year project in Belarus; Member of the team of opening representative office Kärcher in Belarus
Responsibility area:
• Expansion of the dealer network (10 major customers, main customer growth - 35%);
• sales planner filling (2018 - by 180%);
• support and development of direct sales and engineering solutions;
• Increasing the number of loyal end customers by 30%;
• Development of efficient marketing programs 2018, preparation of a plan for 2019, promotions (sales growth of 15%);
• warehouse planning;
• Creation of price lists, market positioning;
• Budget defense for 2019;
September 2016 - March 2018 - Country manager, Region Emerging Europe department, "Alfred Kärcher GmbH & Co. KG", Germany
• Sales support in entrusted countries (Belarus, Moldova, Kazakhstan and Caucasus countries);
• sales planner filling (2017 by 115%);
• Development of sales strategies for sales managers (sales growth to 20%);
• Product training (participants: more than 500 people);
• increasing demand for Woma products in the EE region, special training in Woma products;
• Support at the opening of 3 new Kärcher centers in the region;
• Analysis of the competition activities for the purpose of business expansion;
• Organization of meetings with regional customers (gained 5 new customers);
January 2016 - September 2016 - Product manager, Region Emerging Europe department, "Alfred Kärcher GmbH & Co. KG", Germany
• Analysed the marketplace and design a market strategy based on the product range
• Made research for and capitalizing on new products opportunities
• Managed Positioning and Branding for the product range
• Advised in positioning the product to understand the marketplace and customer needs
• Conducted product seminars
• Worked closely with the sales and marketing departments to develop the sales and marketing strategy
• Completed communication in the region with the product management on all matters relating to the products, information and technical part
February 2015 - January 2016 - Dealer development manager, Export department, "Alfred Kärcher GmbH & Co. KG", Germany
• Communicated and supported of the existing dealers network
• Studied and improved operating situation of deals and detection of weaknesses
• Provided recommendations according to Kärcher requirements
• Communicated with all operational and current issues
• I have made marketing research for understanding the markets and product range which are needed
• Established and implemented process to separate ways of dealer attraction to different clients
• Created the plan and implemented it with the respect to increase demand of our products in region
• Conducted the trainings, was involved in demonstrations, worked close with dealers in all directions
March 2014- February 2015 Team-leader of Development dealer network department, Alfred Kärcher, Ukraine
• Managed company’s annual turnover, company’s receivables by 20% with respect to advisory services to the customer on legislation issues and effective work with the clients
• Searched for new clients, signing the terms of cooperation, organized and executed dealer meetings
• Monitored regulatory activity of tender rules
• Created and implemented the discount program, planning the annual line of goods and coordination with other channels (DIY, Direct channel)
• Cooperated globally and strategically with new and existing customers by developing and raising their level of competition and creating competition to other brands
• Managed the department (3 people)
March 2013 – March 2014 development manager of dealer network, Alfred Kärcher, Ukraine
• Communicated and supported VIP partners with respect to accomplish planned turnover, marketing support and maintenance participation in tenders and discount programs
• Opened new channels, decreasing receivables
March-October 2012 Project manager “Kärcher Show Truck”, Alfred Kärcher, Ukraine
• Organized and executed equipment/technology demonstration, scheduling meeting in different cities in Ukraine, direct interaction with CEO biggest markers and dealers (Epicentr, Metro, Nova Linia, Practiker and etc.)
• Prepared the report of the realizatio

Ensured fulfillment of quarterly and year sales plan, monitoring market with respect to promote new and support
existing products
• Developed dealer networks

Ukraine
• Managed and renewal day-to day, weekly, monthly, quarterly and yearly statistics and reports of sales
• Organized and performance presentation of new products, action and trainings for new sellers