- Build up Business Strategy and Operation plan (collaboraion with BOD).

- Manage & lead business works in Nationwide, both retail & project channel.

- Build and develop a strong sales team (total 20 positions, with 5 chanels).

- Make good relationship with key customers (Big developers, architectures and contructor companies).

- Expand market to all regions of Vietnam, special in the Central and the South. - Set up & develop distributors & retailers channel system.

- Introduce and supply products to big Projects.

- Ensure achievement of sales target: Val, Qty & product lines.

- Support / help / coach sales to achieve the target. - Lead all marketing activities

• Collaborate with Director Board to build up Business Strategy and


• Operation plan.


• Manage & lead business works in Nationwide, both retail & project channel.


• Build and develop a strong sales team (total 15 positions).


• Expand Asia-Star Brand to all regions of Vietnam, special in the Central and the South.


• Set up & develop distributors & retailers channel system in all regions.


• Introduce and supply construction chemical products to big Projects


• Make relationship with key customers.


• Ensure achievement of sales target: Val, Vol & product lines.


• Support / help / coach sales executive to achieve the target.


• Lead all marketing activities

Ariston Thermo Vietnam Ltd

• Manage & lead sales project channel in Nationwide.
• Build and develop a strong project sales team (total 06 positions).
• Increase Ariston Brand in top developers & main contractors
• Introduce and supply Ariston products to Projects
• Make relationship with key account customers.
• Ensure achievement of sales target: Qty, Val & product lines.
• Support / help / coach sales executive to win projects
• Carry out Project marketing activities
• Collect information from competitors

• Develop & improve sales project channel in North & North Central regions.


• Build and lead a strong project sales team (total 18 positions).


• Increase Dulux Professional Brand in top developers & main contractors


• Introduce and supply kinds of decorative paints to Projects


• Make relationship with key account customers.


• Ensure achievement of sales target: Sqm, Val, Vol & product lines.


• Support / help / coach sales executive to win projects


• Carry out Project marketing activities


• Collect information from competitors


• Take care project pipeline with more than 500 projects & 1.000 bil VND of value.

Công ty Cổ phần Quốc Tế Gốm Sứ Việt(Viet Ceramics)

• Build and lead a strong project sales team.
• Introduce and supply ceramic tiles and fitting & sanitary ware to Projects (high-end & imported products)
• Follow up present customers and find new customers to achieve sales target (North Region)
• Ensure achievement of sales: Sqm, Value, and Segment.
• Support / help / coach sales executive to win projects
• Take care making contract, delivery, payment, after-sale service 05/2010 - 05/2018 Công ty Cổ phần Quốc Tế Gốm Sứ Việt Project Sales Executive Project Sales Manager
• Carry out Project marketing activities
• Collect information from competitors
• Forcus & Make good relationship with key customers:

- Owner / Developer: Vin Group, FLC, BIM Group, Hoa Phat Group, Capitaland, Gamuda, Parkcity, Sun group, Taseco, Muong Thanh, …

- Architect Company: PTW Vietnam, TTAS, Ho Thieu Tri Arch, NKB Archi, DWP, VNCC, KUME …

- Contractor: Coteccons, Falcon Vietnam, Hoa Binh Corp, AA Corp, Alliance Interior, Posco E&C, Lanmak, …

• Projects reference: Dolphin Plaza, Gamuda City, Crowne Plaza, Mipec Tower, Mandarin Garden, Indochina Plaza Hanoi, Park city Hanoi, Intercontinental Phu Quoc, Royal City, Sheraton Da Nang, BigC hypermarket System, Lancaster Hanoi, Starcity, …
• Ensure professionalism in daily work: processes, formats, report, etc
• Report to Genaral Director

• Keep quality database updated, and ensure professionalism in daily work: processes, formats, report, etc


• Manage and follow up present Projects and find new Projects to achieve sales target (a half of North Region)


• Make good relationship with many Contractors, Architect Company, Owners


• Support Retailers system supply goods to Projects


• Carry out Project marketing activities


• Build key-account customers for long-term


• Collect information from competitors


• Manage a team project sales: with 03-04 Sales Rep


• Ensure achievement of sales: Vol, Val, winning rate, collection.


• Win many big projects: Golden Westlake, The Garden, Happy House Garden, Crown Plaza, Nang Huong Hotel, Nikko Hanoi Hotel, FPT Tower, Mobifone Building, Xuan Thuy Tower, BigC Trade Center System, Foxconn Dong Vang, Foxconn Que Vo, GE Factory …)


• Report to Regional Project Sales Manager

Civil Engineering Corporation No.1 (Cienco1 - Ministry of Transport)

Feb 2006 to Dec 2006 Dzung Quat Refinery Project - Package 5B Management Board (Product Export Port Building Package)

Material and Equipment Engineer

• Purchase and control materials and equipments for the project.
• Search, verify & select suppliers, sub-contractors
• Manage quantity of materials, control quality of materials supplied to 05/2003 - 12/2006 Civil Engineering Corporation No.1 (Cienco1 - Ministry of Transport) Sales Director Expert Of Material & Equipment Department projects.
• Prepare documents for inspection
• Make procedures to submit owner and consultant for approval

May 2003 to Feb 2006   Civil Engineering Construction Corporation No.1 (CIENCO1)

Expert of Material and Equipment Management Dept

• Purchase materials and equipments for many big projects (road, bridge, port, airport construction projects).
• Look for suppliers, sub-contractors.
• Manage quantity of materials, control quality of materials supplied to projects.
• Prepare tender-document, technical-document
• Prepare contract, order, and procedures as the Law
• Study new technology in road and bridge building field