South Europe, Middle East and Latin America
Business development of new machines and acquisition of new leads and opportunities. Expansion, support and maintenance of
key accounts. Management of sales processes, from project initiation to final negotiation, with a potential order volume of €800K to
€12M or higher. Support customers in the development of potential requirements (URS) & solutions. Calculations and proposals for
OEM projects in close collaboration with Product Management, Engineering & Validation Team Leaders, Marketing, Finance &
Contract Manager. Coordination and support of local representatives (Agents). Analysis of revenue and sales figures.
Key Achievements
A project €11M value already in the negotiation stage, great satisfaction from the owners, managers and Agent. High probability
to acquire a signed contract after excellent sales process management.
Close work and support to Project Managers in several key tasks during 10-Gates order handling process, from order
confirmation through FAT & SAT to protocols. Project handover to the service department, resulting in 100% customer
satisfaction and good reputation of the company improvement.
Support of customers and partner events, from technical presentations at industry forums to in-house or global trade shows,
ultimately resulting in 128 new leads and 34 new opportunities for potential projects.
“Mr. Losada is highly appreciated for his constantly friendly and balanced personality. He is always cooperative and ready to help,
if necessary, even putting personal interests aside. His behavior towards superiors, colleagues and customers is, without exception,
exemplary and loyal. Absent any exceptions and in all respects, Iban's performance meets our fullest appreciation.” –
Dr. Sina Thimme, Executive Vice President Sales & Marketing
Körber AG
Iban Losada Ferron ⚫ Cell: +49 157 73135741 ⚫ i.losada@outlook.de ⚫ LinkedIn

Technical sales of industrial valves & automation solutions
Commercial and technical sales support to inter-company sites, distributors and customers. Management of the sales process,
including new customer acquisition, project management and organization of shipment after FAT and export license. Interface with
engineering, order handling, material planning, manufacturing, purchasing and business line manager. Pricing and design
development for non-standard applications of valves and actuators, according to URS, DIN / ANSI and Euro standards. Preparation
of proposals and management of the sales phase, including negotiations.
Key Achievements
Creation of a tool for preparing proposals that saved 90% in set-up time, and several hours of engineering per week for 17
employees. Estimated $5M increase in high-margin sales in first two years.
Leading several Kaizens (Satara, India) to optimize processes, resulting in a 36% reduction in manufacturing costs.
Reduced sales inquiry turnaround time by more than 80%. Created comprehensive special options spreadsheets with pricing,
availability, and technical considerations for the complete range of options for all products.
“Thanks to his wide general and specialized knowledge, he always solves all tasks effectively. He uses his very good product and
industry knowledge to our great advantage. As an employee who is motivated to improve his skills, he keeps his knowledge up to
date by actively participating in external training courses. He performs his tasks with concentration and independently, so that the
results of his work are of very good quality. We and our customers are always fully satisfied with Mr. Losada's performance.” -
Corina Hoffmann, Value Stream Manager
Werner Kremer, Global Product Sales Manager
Crane ChemPharma & Energy

Industrial valves & automation solutions
Creation of individual parts and their assembly by means of AutoCAD, Autodesk Inventor 3D-CAD and CAM-Software, under
standards, function, costs and URS compliance, in the area of industrial valves & actuators with automation solutions for the process
industry. Technical support to sales and product management teams. Preparation of bills of materials, technical documentation and
maintenance of article master database.
Key Achievements
Collaborate with senior mechanical designers on large-scale design projects.
Confirm compliance with design standards.
Manage CAD/CAM software with advanced certification, passing with 96% accuracy.
Implementation of new workflows (in cooperation with the continuous improvement process team).
Travel to project sites when necessary to clarify technical requirements or take physical measurements required to complete
requested designs.