UNITED STATES OF AMERICA.
· Leadership of a Diverse Team:
· Managed a Division Engineering Manager responsible for a team of 13 professionals, including 6 system design engineers, 3 layout design engineers, and 4 project managers. This team was pivotal in driving profitable organic growth through innovation and efficiency in engineering solutions.
· In Canada: Commanded a team including one National Sales Manager, three Regional Sales Managers, and nine Technical Salespersons, contributing significantly to our sales and EBITDA growth.
· In the USA: Oversaw five Regional Sales Managers and a team of 27 Technical Salespersons, implementing operational excellence practices for margin expansion.
· Additionally, Sales and Support Manager, that led five Evangelist Specialists, two Inside Salespersons, and four support staff, instrumental in maintaining our strong balance sheet discipline and managing our total leverage ratio.
· Strategic Leadership: Cultivated a vision for global business initiatives focusing on sustainable practices, operational efficiency, and market insights. Ensured that all operational endeavors aligned with the company's mission, vision, and values.
· Team Leadership: Positioned team members, including the engineering division, to harness strengths and understand market and technical subtleties, leading to optimal outcomes and contributing to profitable organic growth.
· Product Development & Innovation: Collaborated closely with product teams, endorsing the formation of client-focused solutions that underscored the company's dedication to innovative and sustainable offerings in the food manufacturing sector.
· Operations Management: Incorporated lean and agile methodologies, consistently hitting or exceeding critical performance indicators, reflecting an emphasis on efficiency, quality, and cost-effectiveness.
· Financial Management: Demonstrated financial proficiency through comprehensive sales forecasts, budget evaluations, and full P&L management. Effectively balanced stakeholder interests while achieving organizational revenue objectives.
· Regulatory Compliance & Industry Engagement: Ensured the brand's consistent presence and influence by spearheading participation in significant industry tradeshows, forums, and events, always focusing on industry standards and best practices.
· Customer & Vendor Relations: Orchestrated branding and market-entry strategies, emphasizing the company's commitment to quality and innovation. Developed strong relationships with a vast client base in North America, solidifying the organization's industry position.
· Market Expansion: Took the lead on international business growth initiatives, working collaboratively across various departments to explore emerging markets and opportunities.
· Risk Management & Contract Negotiation: Demonstrated skills in negotiating and finalizing contracts, ensuring balanced stakeholder interests and organizational goals.
· Sustainability and Responsibility: Directed global business initiatives with a spotlight on sustainable practices, emphasizing the company's commitment to corporate social responsibility.
· Capacity Building & Talent Nurturing: Regularly provided professional development opportunities, fostering an environment of continuous learning and innovative thought.

SÃO PAULO, BRAZIL.
· Promotion Based on Merit: Elevated from the role of National Sales Manager due to the strategic initiatives I pioneered which yielded outstanding results, showcasing a natural progression to leadership roles and the potential for even higher executive positions.
· P&L Mastery & Profitability Surge: Elevated business revenues from U$ 35mm to U$ 150mm within a year. Moreover, spearheaded the "Recover Margin Plan" leading to a significant boost in profit margins, escalating from 15% to 23%.
· Strategic Vision & Leadership: Orchestrated sales and marketing blueprints across integral divisions, aligning with the meticulous, results-focused methodology preferred by elite private equity groups.
· Global Recognition for Excellence: Bagged the Global Top Performer Executive title at AGI in 2021, showcasing unparalleled leadership and excellence – vital traits for senior executive roles in future acquisitions.
· Owner Mindset & Team Leadership: Cultivated a 73-strong team, nurturing an owner-driven approach, assuring cohesive integration and assertive leadership in post-acquisition scenarios.
· Brand Resilience & Market Expansion: Transformed AGI's brand ethos towards sustainable urban solutions, capturing a dominant market position, and laying a solid foundation for prospective multinational endeavors.
· Stakeholder Management with Precision: Fostered invaluable relationships with preeminent Agribusiness corporations, underscoring a strategic finesse pivotal for pinpointing and maximizing acquisition ventures.
· Operational Supremacy: Integrated avant-garde processes like Engineer-to-Order and Configure-to-Order, highlighting potential to govern and refine operations in imminent acquisitions.
· Financial Proficiency & Transparent Reporting: Exemplified elite financial stewardship, synergizing revenue amplification with cost efficacy, centering on EBITDA-centric growth resonating with private equity valuation frameworks.
· Unyielding Resilience: Demonstrated adaptability in the face of monumental challenges such as the COVID-19 upheaval, supply chain hiccups, and commodity shortages.

Operational Transformation: Successfully studied, analyzed, and revolutionized AGI Brasil's sales operations, streamlining the process for enhanced client experience. This strategic insight birthed the implementation of a cutting-edge price configurator, accelerating the quotation process and enhancing client satisfaction.
· Sales Elevation: Devised and executed potent sales strategies that bolstered sales revenue by an impressive 30%. This transformative approach was driven by insights, industry trends, and a passion for pushing boundaries.
· Dynamic Leadership: Spearheaded a highly driven team of 27 sales professionals, fostering a collaborative environment that was geared towards consistently meeting and exceeding sales targets and objectives.
· Geographical Sales Strategy: Innovatively divided Brazil into three strategic sales regions to optimize sales penetration and cater to specific regional needs. This resulted in improved territory management and increased sales opportunities.
· Stakeholder Engagement & Expansion: Recognizing the rapid sales growth, I crafted new stakeholder positions to bolster sales support, ensuring that our growth trajectory remained unhindered.
· B2B & B2C Evolution: Established formidable B2B channels targeting industry giants, while simultaneously augmenting our B2C sales, enhancing AGI Brasil's field presence. This dual-channel approach ensured broad-spectrum market penetration.
· Strategic Client Relationships: Nurtured and maintained pivotal relationships with key client stakeholders across varying management tiers, paving the way for repeat business, referrals, and collaborative projects.
· Sales Forecasting & Analytics: Immaculately determined yearly sales forecasts and revenue projections, with a keen eye on market trends, economic indicators, and competitor moves. This allowed for proactive strategy adjustments and agile business moves.
· Competitor Analysis & Pricing Strategy: Vigilantly monitored costs, market competition, and supply-demand dynamics to adjust selling prices, ensuring optimal profit margins without compromising on customer value.
· Cross-Functional Collaborations: Worked in tandem with Sales, Account Management, Operations, and Marketing to implement a focused sales strategy, leveraging the best of each domain for collective success.
· Technical Collaboration: Established a robust interface with internal technical support to promptly address and resolve issues impacting clients, ensuring uninterrupted client satisfaction.
· Business Development & Strategy: Spearheaded the creation and maintenance of detailed business development plans. Pioneered the adoption and implementation of sales and marketing automation platforms, laying the groundwork for future scalability and innovation.
· Operational Excellence & Quality Assurance: Relentlessly drove BU operational strategies and quality benchmarks, ensuring compliance and operational brilliance. This commitment to quality further reflected in meticulous monthly management reports and strategic presentations for senior leadership.
LATAM Sales Manager

SÃO PAULO, BRAZIL
Sales Channel Expansion: Spearheaded the creation of diverse and robust sales channels including Retail, E-Commerce Platforms, Bidding, and B2C. This move bolstered our market penetration and ensured the brand's presence across all sales touchpoints. Complementing these efforts, I revamped the B2B channel, elevating its efficiency and reach.
Crowdsourced Sales Team: Collaborated with field and operations leaders to develop and manage a dynamic crowdsourced sales team spanning across Brazil. This innovative approach leveraged local insights and skills, maximizing sales potential across regions.
Revenue & Margin Growth: Under my leadership, the region witnessed a stellar 73% revenue increase over a span of 4 years, accompanied by a significant 4% increase in profit margins. These figures stand testament to the efficacy of the strategies implemented.
Human Capital Development: Committed to talent excellence, I took charge of recruiting, developing, and nurturing our sales team. By setting growth and performance goals, providing regular appraisals, and fostering a conducive work environment, we achieved superior team performance and cohesion.
Operational Enhancement: Collaborated with the BI Program Manager and marketing team, aiming to refine both upstream and downstream processes. My recommendations led to more streamlined operations, improving overall efficiency.
Performance Management & Analytics: Implemented meticulous performance tracking of District Sales Managers, providing guidance and support as required. This data-driven approach was amplified by using analytics tools from the central operations team, ensuring actionable insights were always at hand.
Sales & Marketing Blueprint: Crafted a cohesive sales process complemented by potent marketing strategies, equipping sales managers and representatives with a clear roadmap to success.
Educational Initiatives: Introduced 'University Husqvarna,' an online platform offering training on upcoming products and services. This ensured the sales team was always equipped with the latest product knowledge, enhancing their sales pitch and client interactions.
Aftersales Revolution: Pioneered the aftersales division, resulting in a staggering 300% increase in spare part sales, showcasing the untapped potential in this segment.
Reporting & Analysis: Instituted monthly sales analysis, translating outcomes into comprehensive reports for senior management. This ensured transparency and strategic alignment across hierarchies.
Client Engagement & Brand Representation: Fostered and nurtured positive relationships with clients and customers. Represented Husqvarna at trade shows and conventions, amplifying brand visibility and engagement.
Business Negotiations: Took charge of negotiating business terms, seamlessly collaborating with the legal team to develop and execute pivotal alliance agreements.
Head Strategy & Go to market

UNITED STATES OF AMERICA
Strategic Long-Range Planning: Spearheaded the company's long-range planning initiatives, ensuring growth and alignment with emergent industry trends. Evaluated potential strategic partnerships, prioritizing market opportunities that seamlessly aligned with the company's overarching strategy.
Intercompany Collaboration: Partnered with project leaders from various departments, offering invaluable guidance and support, fostering a collaborative spirit across functional divisions.
Transformation & Integration: Executed pivotal company transformation actions, including post-merger integrations. Crafted clear scopes, structures, and detailed plans ensuring smooth transitions and integrations.
Strategic Market Evaluation: Collaborated with internal leaders, customers, and external industry experts to assess potential market opportunities. Translated these insights into actionable business strategies and recommendations.
Product & Industry Analysis: Conducted comprehensive analyses of existing products, service offerings, and overarching industry trends, ensuring the company remained at the forefront of innovation and relevance.
Executive Communication: Regularly crafted and presented strategic insights and recommendations to the company's executive leadership team and Board of Directors, ensuring transparency and alignment.
Business Engagement: Engaged with potential business partners, represented the company at trade shows and conferences, expanding the company's network and industry presence.
Project Management: Organized and meticulously monitored the status of all projects, ensuring timely completion and adherence to quality standards.
Cross-Functional Leadership: Led a global crop team spanning various functional areas. Key inputs included:
Commercial Sales Director
Hortobio Organic Fertilizers – Uberlândia, Brazil
2010 to 2013
Ceagro CAMPINAS, BRAZIL.
2007 to 2010
Sales Coordinator