布勒集团简介:
https://www.buhlergroup.com/global/zh/homepage.html
布勒集团总部位于瑞士,迄今163年历史。2019 年,约 1.28 万名员工创造了 33 亿瑞士法郎(287亿港元)的营业额。布勒是一家瑞士家族企业,业务遍及全球 140 个国家/地区,拥有包含 98 个服务站、32 家制造厂以及 25 个应用中心的全球网络。
2022年,布勒营业额增长10.3%,达到30亿瑞士法郎(261亿港元),净利润增长35.7%,达到1.54亿瑞士法郎(13亿港元)。
布勒集团主要包括食品加工机械、压铸机械以及其他高新技术等产品,布勒在全球布局,处于独一无二的行业地位。每天有二十亿人享用布勒设备生产的食品,十亿人出行乘坐的车辆使用了布勒机械所生产的零件(全球一半新车配有采用布勒技术生产的压铸部件)。不计其数的人们佩戴眼镜、使用智能手机、阅读报纸和杂志 —— 所有这一切都与布勒工艺技术和解决方案息息相关。
布勒集团与震雄global sales head岗位强相关的产品是压铸机(布勒研磨机系列机械设备也有相似性,用于印刷油墨、巧克力、谷物等生产。),伊之密于2019年增加了压铸机产品,并聘请了一位欧洲压铸机销售总监担任该公司的global sales head。对标清单内的力劲/L.K集团也生产压铸机。注塑机生产的塑料注塑件,压铸机生产的是铝等金属压铸件,均可用于汽车部件及其他生产生活用品。
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SUMMARY
Roles and dates:
1.2020 – Actual Head of Group Sales Development
Director of Global Sales Academy
1.2018 – 12.2019 Global Sales Director Business Unit Feed
7.2012 – 12.2017 General Manager at Bühler Brescia S.r.l. and Head of Remanufacturing Die-Casting Europe.
10.2009 – 7.2012 Sales and Customer Service Responsible for the Italian and Middle East Asia die-casting markets;
3.2008 – 09.2009 Sales Responsible for the Italian aluminum die-casting market;
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DETAILED DESCRIPTION OF THE MAJOR EXPERIENCES
3.2008 – Actual Bühler AG, Uzwil (SG), Switzerland
1.2020 – Actual
Head of Group Sales Development and Director of Global Sales Academy
After many years in sales and management vertical positions, the Executive Board of the Bühler group candidate me to a wider transversal role, with the target to work in a selected team to redesign and develop the new Global Sales Processes, embedding them in the long-term group strategies, and through the full responsibility and leadership of the global internal Sales Academy, since Bühler counts a salesforce of more than 1’200 units between Equipment and Customer Services.
The covered corporate functions, installed in the head quarter, require a strong cooperation at multi hierarchical levels, with different colleagues and stakeholders from several departments; indirect leadership characterizes the entire demanded tasks, to achieve the assigned objectives.
The targets are complex and at the same time involve more than one compartment of the group matrix organization: from HR to Sales, via the more than 100 regional offices around the globe.
New design of structured Sales career paths, coupled with precise role descriptions, matrix of competencies and required skills are the basis for the definition of the needed trainings, in order to shape the sales force of tomorrow.
To face most of the challenges, ahead in the future of typical mechanical and industrial companies, the strong actual set-up of the sales net will evolve, slowly but firmly, into new sales approach, which plays in favor of the soft and digital sales skills, without penalizing the strong hard technical skills, which are guarantee to remain into market leading positions.
The Sales Academy has the task to shape the existing and the future Bühler sales force. To grant major focus on the buying processes of our customers and their young buyers’ profiles, soft sales skills play an important role instead than putting at the center the lonely sales process itself. A more customer centric approach must come in place, to fight the daily challenges of the new digital and more competitive sales environments.
Blended learning is now more and more part of daily activities, which requires deep modernization of the entire training program portfolio, together with the technical leadership of the involved business units.
I’m responsible for the Internal Sales Trainer Community, composed by 12-15 experienced sales colleagues: they follow in the respective regions the guidelines of the Sales Academy and serve as important stakeholders in the development of the training programs and different contents at all levels.
Last, but not least, I lead, through one direct report, the hospitality department of our headquarter in Uzwil(CH) with ca. 15 employees, to grant our customers a unique experience, once visiting our Swiss facilities, spending with us from few days till, sometimes, several weeks.
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1.2018 – 12.2019 Global Sales Director Business Unit Feed
Full global responsibility for sales activities of the Business Unit Feed, dedicated to the manufacturing of food equipment for animal industry, especially oriented to poultry, cattle and pig farms and mills.
Main customers are commercial enterprises dedicated to production and resellers of feed, integrators for the entire animal value chain (from feed production to prepared supermarket food), and a good mix of them. The business size of the customers is very variable, passing from local feed mills (typical 5-10 t/h) to big multinational groups, worldwide leaders with several plants, each of them capable to serve entire nations or even global geographical regions.