Bitcoin mining-first company on a mission to support the decentralized growth of hash power, innovate computer processing technology and strengthen network security by helping miners of procurement and hardware hosting.
• Oversee the project of build-up computer hashrate mining dashboard integral with crypto mining pool • Liaises with utility power company to get Power Purchase Agreement PPA contract and max out datacenter capacities to fill up miner machine
• Boost an acquisition opportunity via varies channels to increase miner sales volume ensure miner machine load up on site as soon as possible
• Roll out datacenter infrastructure invests portfolio which flexibilities tapping into varies equity structure provide to family office or corporate for investment.
• Getting ready to launch cloud mining backed by actual hashrate computer power for individual investor stake on hash power contract they invested.
成长主管 03/2021 – 至今 RITZER GROUP LLC：德州休士顿
比特币挖矿第一公司的使命是透过帮助矿工采购和硬体托管来支援哈希算力的去中心化成长、创新电脑处理技术并加强网路安全。
主要责任
• 监督与加密矿池整合的电脑算力挖掘仪表板的建设项目 • 与公用事业电力公司联络，以获得电力购买协议 PPA 合同，并最大限度地利用数据中心容量来填满矿机
• 透过多种管道增加收购机会，增加矿机销售量，确保矿机尽快上场
• 推出资料中心基础设施投资组合，利用不同股权结构的弹性，为家族办公室或企业提供投资机会。按此处查看投资组合样本。
• 准备推出由实际算力计算机能力支持的云端挖矿，以供个人投资者投资其所投资的算力合约

CoinMarketrade provide curated services of market trade insights, market data, and research to crypto space. Facilitate crypto project to roll out go-to-market and influencer KOL strategy which is target on digital assets / derivative investors drive business meet up and collaboration.
KEY RESPONSIBILITIES
• Conduct comprehensive competitive landscape, accordingly metrics analysis and social trend to lock up specific audiences based on product attributes; geographical rebranding and positioning best-fit countries respectively, redefine tone of content, review site management etc.
• Align to management expectation to execute omni-channel ATL / BTL marketing strategies such as Paid Media, Press Release, Media Relations, KOL influencer
• Reach Crypto Community to draw crypto-space an attentions, nurture, acquisitions and retention
• Press outreach - manage over 70+ media publishers able to potential reach 1B audiences
• Metrics growth – partnership with high traffic site referrers, ad network and ad agency in crypto space • Community – nurturing over 100K+ crypto investors and enthusiast
市场研究分析师（远端） 2018 – 2021 COINMARKETRADE (NEXTCHANGE LIMITED)：全球
CoinMarketrade 提供市场交易洞察、市场数据和加密空间研究的策划服务。促进加密货币专案推出针对数位资产/衍生性商品投资者的上市和影响者 KOL 策略，推动业务见面和协作。
主要责任
• 根据产品属性，进行全面的竞争格局、指标分析和社交趋势，锁定特定受众； 分别进行地理品牌重塑和定位最适合的国家，重新定义内容基调，审查网站管理等。
• 符合管理层期望，执行全通路 ATL / BTL 行销策略，例如付费媒体、新闻稿、媒体关系、KOL 影响者
• 接触加密社群以吸引加密空间的注意、培养、收购和保留
• 媒体推广 - 管理 70 多家媒体出版商，能够潜在接触 1B 受众
• 指标成长 – 与加密领域的高流量网站推荐人、广告网路和广告代理商合作 • 社群 – 培育超过 10 万+ 加密货币投资者和爱好者

PangJang is a disruptive buyer-driven digital e-cargo marketplace platform for the trading of ocean freight, matching buyers and suppliers around the globe.
KEY RESPONSIBILITIES
• International Marketing – B2B lead generation through funnel marketing to drive acquisition
• CRM Email Marketing – intend data filtering, cleansing and optimize A/B emailing campaign target segmenting
• liaise & manage media agency either ATL / BTL
行销经理 2019 – 2020 PANGJANG LTD – 海运市场）：香港, PangJang 是一个颠覆性的买家驱动的数位电子货运市场平台，用于海运贸易，匹配全球买家和供应商。
主要责任
• 国际行销 – 透过漏斗行销开发 B2B 潜在客户以推动收购
• CRM 电子邮件行销 – 旨在进行资料过滤、清理和优化 A/B 电子邮件行销活动目标细分 • 联络与管理 ATL/BTL 媒体机构

OKX is a Seychelles-based cryptocurrency centralized exchange (CEX) and wallet platform that serves millions of clients worldwide. The exchange offers basic trading including spot and simple options, and derivatives including margin, futures, perpetual swaps and options. Other products include: trading bots, block trading, OKX Earn (savings, stablecoins, DeFi, staking, ETH 2.0 and more), crypto loans and Jumpstart, the exchange’s launchpad.
KEY RESPONSIBILITIES
• Repositioning OKEx brand voice, brand design and brand messaging
• Disruptive innovation and experimentation devising new acquisition channels, organic loops, business models, social partnerships and retention strategies GROWTH HACKER（远距）2019 – 2019 OKX数位资产交易所（OKB集团有限公司）：股票：01499.HK
OKX 是位于塞席尔的加密货币集中交易（CEX）和钱包平台，为全球数百万客户提供服务。该交易所提供基本交易，包括现货和简单选择权，以及衍生性商品，包括保证金、期货、永续掉期和选择权。其他产品包括：交易机器人、大宗交易、OKX Earn（储蓄、稳定币、DeFi、质押、ETH 2.0 等）、加密贷款和 Jumpstart（交易所的启动板）。
主要责任
• 重新定位 OKEx 品牌声音、品牌设计与品牌讯息
• 颠覆性创新和实验，设计新的获取管道、有机循环、商业模式、社会伙伴关系和保留策略

Huobi Global is an international digital asset exchange with a presence in over 100 countries. Founded in China in 2013, the platform works with global 5M clients and provides trading and investment services to users around the world, handling over $4 billion in daily trading volume.
KEY RESPONSIBILITIES
• Define growth strategies thoroughly conduct competitor landscape to get the traffic analysis of derivative and spot crypto market
• Manage ad agency, community and explore any channel (KOL & Influencer) partnership opportunity • Optimize website coding, monitor SEO with 7 regional languages ensure on page having high quality score for indexing
• Generate weekly performance report basis on Google Lookup dashboard and refine overall tactics to lower acquisition cost
成长骇客（远端）2020 – 2021 火币数位资产交易所（GF DIGITAL TECH PTY LTD）：股票：1611.HK | 全球的火币全球站是国际数位资产交易所，业务遍及 100 多个国家。该平台于2013年在中国成立，与全球500万名客户合作, 为全球用户提供交易和投资服务,每日交易量超过40亿美元。
主要责任
• 定义成长策略，彻底了解竞争对手情况，以获得衍生性商品和现货加密货币市场的流量分析
• 管理广告代理商、社群并探索任何管道（KOL 和影响者）合作机会
• 优化网站编码，使用7 种区域语言监控

Ming Pao Holdings Ltd is a company that provides media & news services.
KEY RESPONSIBILITIES
• Assistance CEO oversee new business of Sales and Marketing, implement and review business strategies, monitor sales activities and expand new business revenue stream
• Submit traffic data insights report - analysis 30M monthly viewers their demographics, geographics, viewing behaviors from those to suggest which website sections can acquire more display ads revenue
• Launch Google DoubleClick programmatic yield adverts management – partner with media agencies such as Dentsu, Yahoo, AppNexus, Hotmob, Pixels, etc. to sales our video advert placement position
数位行销经理 2016 – 2018 明报控股有限公司：股票：00685.HK | 东协
明报控股有限公司是一家提供媒体和新闻服务的公司。
主要责任
• 协助执行长监督销售和行销的新业务，实施和审查业务策略，监控销售活动并扩大新业务收入来源
• 提交流量资料洞察报告 - 分析每月 3,000 万观众的人口统计、地理位置和观看行为，以建议哪些网站部分可以获得更多展示广告收入
• 推出Google DoubleClick 程式化收益广告管理 – 与 Dentsu、Yahoo、AppNexus、Hotmob、Pixels 等媒体代理商合作，销售我们的影片广告投放位置

Cloud BioSystem software enables businesses to upload raw genetic data, and have it run through an analysis pipeline that is tailored to their needs. The outcome of analysis is a user-friendly report, ready to be used by either professionals or consumers. KEY RESPONSIBILITIES
• Responsible company brand book & marketing collateral, explore business opportunities line up with medical center, health and fitness institutes
• Team up with KOL influencers to increase fan engagement and positive impact of brand awareness through by product trial experiment to establish word-of-mouths reputation 市场经理 2013 – 2015 DR.GENE 香港有限公司
Cloud BioSystem 软体使企业能够上传原始遗传数据，并使其透过根据其需求量身定制的分析管道运作。分析的结果是一份用户友好的报告，可供专业人士或消费者使用。主要责任
• 负责任的公司品牌手册和行销资料，探索与医疗中心、健康和健身机构合作的商机
• 与KOL影响者合作，透过产品试用实验建立口碑，提高粉丝参与度和品牌知名度的正面影响