Regional Business Development Manager
Middle East & Africa- Network Components & Fiber Optic Cables Aug 2023 -Present
 Developing Market for HV Joints and Termination up to 220KV
 Market the new Cold Shrink Technology to the Utilities around the region
 Lead the project to have Cost Competitive LV Components
 Business Responsible for Jointing Services- Internal and External
 Managing existing accounts for Fiber Optic Cables and Accessories
 Finding the untapped market for Prysmian Group Stand Alone Network Components Product
 Develop Cost Effective MMS product source from Asia to compete against local players
 Build Oil and Gas projects Market wherever Prysmian Group doesn’t have strong presence for Network Components
ME Sales Manager-Fiber Optic Cables Jan 2020 -Jul 2023
 Responsible for the Sales of FOC, Communication and Antenna Cables for Utilities (DEWA, SEWA, ADWEA, EWA, SEC, OETC, MEW, JEPCO, MOE Iraq, PAEW, SWCC) for ME including Egypt except US Red flagged countries
 Sales Responsible for FOC cables for Solar projects
 Sales responsible for Power Generations projects as well as water management projects
 Coordinate with agent for Pre qualifications for different end users (SWCC, PAEW Etc.)
 Manage the enquires and decide the right source of supply from the Group
 Evaluate the technical Offer from the factories and work closely with engineers to offer the right and cost-effective design
 Decide Margin and offer to the customer
 Coordinate the technical meeting with engineers, consultants, and customers
 Review and negotiate the terms and conditions of the contract
 Coordinate and manage the order processing with factory
 Keep good relationship with All contractors
 Manage and support the agents for Communications cables (FOC, CAT, Antenna Cables etc.)
 Identify and develop the new opportunities in Egypt for Communications cables with the help of the local agent and team
 Responsible for a target of a €2m for new business individually (Except OPGW, Telecom Operators, Oil and Gas and existing customers)
 Prepare Management Plan and report monthly the Sales order in take
 Follow the MP and make sure that the order in take is in line with the MP and report to the COO monthly basis
 Execute the company Sales strategies in the designated market
 Manage the agent and stake holders to achieve the sales target.
 Managing a business of €8m shared with a colleague covering Telco Operators
Sales Manager- Fiber Optic Cables- Middle East July 2015-Dec 2019
 Identify the Potential Customers in the Oil and Gas Industry
 Key account manager for DEWA, SEWA Contractors
 Key contact person for agents in Abu Dhabi who manage ADWEA projects (ADDC, TRANSCO, AADC)
 Managing the Key account customers  Managing Utilities directly and through agents
 Managed to get Vendor approval in KOC and SEWA
 Building Relationships with Key consultants in the Oil and Gas Industry
 Identifying the right product and factory to offer competetive solutions
 Identify, Manage Pre qualifications requirements in the ME Region
 Identify and develop the new opportunites
 Part of a Team Target of €25Mn/Year Sharing with Three employees (OPGW, Oil and Gas, Telco Operators, Industrial and Power Projects)

Office Manager and Sales Support June 2011-July 2015
 Manage RFQ and Offers for OPGW cables for ME(mainly for Saudi Arabia, Kuwait, UAE and Oman)
 Update the status of the OPGW projects in Saudi Arabia, Kuwait, UAE and Oman
 Coordinate with Factory to execute the OPGW orders
 Communicate with customer about the status of the orders
 Follow up for the L/C documentation for orders
 Coordinate with Customers and end users for FAT witness in factories • Support Fiber Optic Cables Sales Team for any related issues
 Key Account Manager for Few System integrators and EPC Contractors for Fiber Optic cables (Thales ME, Alstom Etc)
 Manage Visa Process for the ME Employees
 Responsible for Accounts for the Dubai Branch
 Manager HR Related issues for the ME Offices
 Prepare and Manager the Budget for the Dubai office
 First Point of Contact for All Branch requirements

Company PRO for the Free Zone
Manager L/C and Submit Documentation to the Banks
Manage Trade License related issues
Manage the office

Follow Documentations are in line with ISO standards
Prepare Security Monthly reports
Assist the Project Coordinators and Manager