Head of marketing and resource purchase-India/LATAM
Working scope:
OPPO oversea market purchase team management of India (Sep 2022-Jun. 2023)and LATAM(all marketing activities including media, non-media, PR, event etcs. Administrative and customer service);
Productivity improvement; team capability building;
Resource strategy development;
Streamlined the end to end working process for different category business needs from 0-1;
Set up the by country and by category purchase strategy for different business model and purchase stage.
Cost saving(15% annual saving) and efficiency improvement(1st region to launch the new system among the oversea market; Robust the agency pool and improve the master contract coverage rate>80%)

调研情况补充说明：
负责区域：现在负责拉美区域，监管北美区域。现在是负责拉美区域的所有业务(包含现有的国家和要新开拓的国家)+监管美国的业务(体量不是很大)。
最初OPPO是为印度区域招聘，后因为中印关系无法赴印度后来转到拉美地区。

汇报对象：虚线汇报给OPPO集团海外采购负责人，实线汇报给OPPO拉美区域负责人。
团队情况：负责印度区的时候团队7人，拉美区6人（在岗4人，在招2人）。
语音能力：西班牙语可用于日常沟通，英文流利。
签证情况：墨西哥工作签证; 巴西、美国、加拿大和英国多年商务签证。

Time: Dec. 2020-Sep. 2022
Title: Commercial leader (Global Strategic Alliance department)/Brand management）

Working scope:
New brand/category launch in China; Product Design and toolkits development; P&L management; Business Unit alliance innovation strategy development.
Conducted new product research and test&learn plan and qualified brand White space launch;Led category JTBD- Identified key jobs; Content development; POME test to build brand awareness and identify effectiveness.
Renew the China alliance strategy by set up the new partnership and achieved 2X sales growth.
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Time: Mar. 2018- Dec. 2020
Title: Senior Market Purchase Manage(Corporate Brand and Business Service)

Working scope:
Specialized in corporate IP in-licensing and brand crossover; KOL, Celebrity and Branded Entertainment; Digital Media; Marketing agencies(PR,Creative, event etc) and administrative service.
Led IP in-licensing market analysis, developed the alliance strategy,CBA &White paper book for GC market (first one globally).
KOL &Celebrity engagement, coop(build partnership with top MCN and celebrity management company), negotiation etc which representing the leading in China market.
Spearheaded relationship management and issue resolution.
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Time: Dec. 2015- Mar. 2018
Title: Supply Chain Purchase Manager

Working scope:
Managed the Global/Asia Home Care, GC skin and Personal Care with ODM/OEM partners(raw material, packing material, logistic service etc.).
Global and regional sourcing strategy development, supply relationship management, new supplier development, cost saving project and payment process.
Homecare MEM global SS development, GC Personal care local SS development and portfolio development
GC Personal Care Supply network design, and successfully made the new product launch with 52% cost saving
Owned spending pool stewardship pillar and internal
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Time: Aug. 2014-Dec. 2015
TItle: Management Trainee, APAC Global Manufacturing Representative
Working scope: Led daily operations of a manufacturing line with 26 team members, overseeing initiatives such as line standardization, rollouts, technology transfer, and training across Asia and Europe.
Successfully deliver the best in class material utilization in FY14/15
MATIC project leader, led the Standardization and TT&T several countries including India, PH, Egypt etc.