- Built and Lead the RoBEX/ RoBEX AMR business unit, including 1 Sales Manager, 3 National Key Account Managers, 3 Applications Engineers, 2 Project Managers
● Developed strategic go-to-market strategy for the RoBEX business unit
○ Wider & Deeper Sales Strategy
○ Marketing Plan - Content
■ Publication Contributions
■ PMMI Involvement
■ ICG Conference
■ Podcast Appearances
○ Key National Account Program
● Negotiated and Signed Preferred Vendor agreement with Afflink for standard products/AMRs
○ 75 packaging distributors
■ 3,000 sales reps
○ Afflink National Account Team alignment
○ Projected year 1 sales = $10 Million
● New Logo Acquisition
○ Unilever
○ Danone North America
○ Cargill
○ Mars Wrigley
○ Ajinomoto
○ O-I Glass
○ John Deere
● Grew sales from $11 Million to $30 Million in first 12 months
● Increased AMR deployments within National Key Accounts
○ Mars Wrigley
○ John Deere
○ O-I Glass
○ Unilever

Own the Industrial Automation – Consumer Product Goods End-User market focusing on strategic growth, brand awareness, industry leadership and profitability by leading the go-to-market strategy and sales strategy development of all Regional and National End-User sales team members.
- Developed and Implemented the GTM strategy for Industrial Automation for the CPG End-User North American Sales teams.
o Wider and Deeper Sales Strategy
o Creating Ideal Customer Profile
o Worked with Business Development Team for Ideal Customer Target Identification
- Partnered with business verticals within the Industrial Automation Channel to maximize sales opportunities and profitability within key customer targets and current customer accounts.
- Developed Business Development Strategy for Industrial Automation team driving new customer acquisition and customer penetration and development.
- Medical Devise Scrum Champion
- Lead Ideal Customer Profile creation and Business Development strategy workshop for ProLeiT within the Industrial Automation End-User team.
o Lead strategy meeting with ProLeiT US team
o Developed Ideal Customer Profile for Brewery Segment
o Created ProLeiT Special Ops Team within End-User team
- Work with ProLeiT Mexico on GTM and target identification strategy
- Host LinkedIn Sales Strategy Webinar
o Customer Identification
o Connection engagement, Building familiarity
o Messaging Strategy for setting meetings with potential customers
- Mentor for Schneider Electric sales professionals
o Strategic Account Management
o Public Speaking
o Business Development
- Lead strategic alignment calls with Global and Local team leaders to build and maintain alignment in the go-to-market strategy for Industrial Automation.
- PMMI Emerging Leader Committee Member
- PMMI CPG OPX Leadership Committee Member
- Industry Thought Leader
o PMMI Tech Talks Keynote Speaker
o Wider and Deeper Sales Strategy Expert
o Featured in Industry Publications (ProFood World, Food Processing, Food Dive)
o Industry Speaker at Pack Expo, Young Leaders Conference

National Sales Manager – System Partner (SysPrt) Channel (2019 – 2021)
- Developed and grew business within specific Legacy National Accounts while managing high-value clients in National Accounts. Managed customer/client relations ensuring client loyalty through excellent customer service, meeting and exceeding the client needs, and being an advocate as the voice of the customer.
- Negotiated the company’s first 5-year, Strategic Global Partnership Agreement that generated over $3.5 million in new sales.
- Business Development Lead with System Integrators and Key Target Accounts.
Accelerated customer sales in the Integrator Segment by 100%.
- Grew two National Account Customers into the largest in the channel.
- Strategically developed a $3 million pipeline of new business in the assigned sales territory.
- Stimulated sales and revenue through strategic business development efforts with direct end-users Tyson, Kimberly Clark, and others.
National Account Manager (2017 – 2019)
Developed and grew business within specific Legacy National Accounts while managing high-value clients in National Accounts. Managed customer/client relations ensuring client loyalty through excellent customer service, meeting and exceeding the client needs, and being an advocate as the voice of the customer.
● Negotiated the company’s first 5-year, Strategic Global Partnership Agreement that generated over $3.5 million in new sales.
● Business Development Lead with System Integrators and Key Target Accounts.
● Accelerated customer sales in the Integrator Segment by 100%.
● Grew two National Account Customers into the largest in the channel.
● Strategically developed a $3 million pipeline of new business in the assigned sales territory.
● Stimulated sales and revenue through strategic business development efforts with direct end-users Tyson, Sonoco, Kimberly Clark, and others.
Regional Sales Manager (2015 – 2017)
Provided solutions for manufacturers and distributors that reduced damage and consumable cost while improving throughput and end of line packaging efficiencies.
● Managed Southeast distribution channel (7 states) growing the territory from $4 million to $6 million.
● Developed and fortified client relations for new and existing accounts via effective prospecting campaigns and excellent customer service.
● Created direct Business Development playbook to drive leads for packaging supply and equipment distributors.
● Met or exceeded all sales targets for two consecutive years.

Packaging Business Development Manager – (2012 – 2015)
- Drove Business Development for packaging sales (stretch film, tape, corrugated, etc) and equipment growing business within new and existing manufacturing and 3PL customers.
● Plan Maker Award recipient 2015
● Top Packaging Business Development Manager Dollar and Percentage Growth Award 2015
● Exceeded Sales plan within first month of 2015
● Exceeded Sales plan by 630k
● Grew Knoxville Packaging market by 19% over last year
● Hit 235% of Sales Plan
● #1 in Sales 2013 and 2014 among Packaging Business Development Team.
● Most new accounts opened 2013, 2014 and 2015
Packaging Territory Manager – (2010 – 2012)
- Developed new business opportunities in the Knoxville and Tri-Cities Market with packaging supplies and equipment.
● Most New Accounts Opened 2012
● Developed Training Program for New Hires
● Trained and Mentored New Hires
● Exceeded Equipment Sales Plan 2010-2012
● Exceeded Sales Plan 2010-2012
● Exceeded Margin Plan 2010-2012
● Exceeded Packaging Plan 2010-2012
● #1 Sales Growth 2010-2012